Sponsored Content on PQR News — Labelled Branded Articles

Quick answer: Sponsored content on PQR News is a branded article you commission, written to tell your story at length and published with a clear sponsored label so readers always know it is paid. It reaches our news and explainer audience, follows FTC-aligned disclosure, and never masquerades as independent reporting.

Key takeaways

What it is: a full-length branded article, clearly labelled as sponsored.
Best for: telling a story, explaining a product or sharing a point of view in depth.
Always labelled: disclosure follows the FTC endorsement guidelines.
Pricing: by scope and format — request current rates.
Editorial stays separate: sponsored content never buys independent coverage.

What sponsored content is

Sponsored content is an article a brand pays to publish, written to communicate that brand’s message in more depth than an ad slot allows. On PQR News it appears in the same clean, readable format as our other articles, but with an unmistakable sponsored label at the top so no reader is misled about who is behind it. It is the honest, effective alternative to disguised promotion: you get room to tell your story, and readers get a clear signal about what they are reading.

What you can cover

A product or service explained in useful detail.
A thought-leadership perspective on a topic your audience cares about.
A case study or story that shows how something works in practice.
An announcement that needs more space than a press release.

How sponsored content differs from advertising and editorial

It helps to see all three side by side. Advertising is a display placement — a slot, not an article. Sponsored content is a full article that carries your message, labelled as sponsored. Independent editorial is our own reporting, decided by the newsroom and never for sale. Many brands use sponsored content for the story and a press release for the news, and some bundle both into a partnership.

How we keep it honest

Reader trust depends on labelling, so we do not blur the line. Every sponsored article is marked clearly, in line with the FTC endorsement guidelines, and our advertising disclosure explains the practice site-wide. We will not run sponsored content that is dressed up to look like independent reporting, and we will not remove the label. The goal is content that works precisely because readers trust that we are being straight with them.

How to commission sponsored content

Get in touch via the contact page or partners@pqrnews.com with your topic and goal.
Agree the brief — angle, length, format and who writes it.
Draft and review — you or our team writes it; we check it meets basic accuracy and quality standards.
Publish with a label — the article goes live clearly marked as sponsored.

Standards every sponsored article must meet

Accurate, verifiable claims — no invented statistics or fake endorsements.
A clear, honest headline that does not impersonate news.
Genuinely useful content, not a wall of hype.
Compliance with relevant rules for the sector you operate in.

What we will not publish

We decline sponsored content that misleads readers, makes claims that cannot be supported, or tries to pass itself off as our own reporting. We also do not use sponsored content as a vehicle to sell undisclosed or disguised links; any links appear within a clearly labelled placement and follow our disclosure policy. If a proposed article cannot be run honestly, we will say no.

Pricing and turnaround

Sponsored content is priced by scope, format and how much production we handle, so a short piece you supply and a fully written feature are quoted differently. Tell us what you have in mind and we will share current rates and a realistic timeline. Request a quote to begin.

About PQR News

PQR News is an independent news and explainer publication with a named editorial team and a plain reader-first mission: cover the day’s developments, then explain what they mean. Editorial decisions are made by our newsroom and are never sold. You can read who we are on our about page and reach the team through our contact page or at partners@pqrnews.com. Every commercial placement described on this page is clearly labelled and kept separate from independent reporting, in line with the FTC endorsement guidelines.

Frequently asked questions

How do I order sponsored content?

Is sponsored content labelled?

Always. Every sponsored article carries a clear label in line with the FTC endorsement guidelines.

How much does it cost?

It depends on scope and format. Request current rates and we will quote for your brief.

Can you write the article for me?

Yes, or you can supply a draft. Either way it must meet our accuracy and quality standards before publishing.

Will sponsored content get me editorial coverage too?

No. Sponsored content is separate from independent reporting, which is never for sale. See get featured for coverage on merit.

Does sponsored content include links?

Any links sit inside the clearly labelled sponsored article and follow our disclosure policy. We do not sell disguised links in editorial.

What is the difference from a press release?

A press release is a short, news-focused announcement; sponsored content is a longer story-led article.

How much does sponsored content cost on PQR News?

It depends on scope and format. Request current rates via our contact page.

Is sponsored content the same as a news guest post?

No — sponsored content is a paid, clearly labelled promotional article; contributor guest posts are unpaid editorial. Both follow our standards.